Indian Prime Minister Narendra Modi has become the only world leader to surpass two crore subscribers on his personal YouTube channel. This milestone places him in a league of his own, outshining global counterparts by a substantial margin. The remarkable feat was achieved on Tuesday, underscoring PM Modi's widespread popularity and influence in the digital realm.
The significance of this achievement is evident when comparing the subscriber counts of other world leaders on YouTube. For instance, US President Joe Biden has 7.89 lakh subscribers, while Turkish President Recep Tayyip Erdogan trails behind with 3.16 lakh. PM Modi's two crore subscribers set him apart as a trailblazer in the realm of global political leaders utilizing digital platforms.
Notably, the videos shared on PM Modi's YouTube channel have accumulated an impressive 4.5 billion views, establishing a significant lead over his international counterparts. The scale of this viewership places him at the forefront of the global political landscape in terms of online engagement. Former Brazilian president Jair Bolsonaro, with approximately 64 lakh subscribers, is the closest contender, yet still falls short of a third of PM Modi's subscriber count.
In the realm of views, Ukrainian President Volodymyr Zelenskyy ranks second to the Indian Prime Minister, amassing 22.4 crore views. This achievement, though noteworthy, pales in comparison to PM Modi's remarkable viewership. The stark difference in numbers underscores the Prime Minister's unmatched global influence on YouTube.
Adding to the digital footprint, "Yoga with Modi," a YouTube channel associated with the Prime Minister, boasts an impressive following with over 73,000 subscribers. This highlights PM Modi's multifaceted approach to connecting with audiences, utilizing platforms beyond the conventional political discourse.
Examining the YouTube landscape of other Indian leaders, former Congress chief Rahul Gandhi's channel has garnered over 35 lakh subscribers. While commendable, this figure represents a little over a sixth of PM Modi's colossal subscriber base, emphasizing the Prime Minister's unparalleled reach in the digital sphere.
PM Modi's foray into YouTube dates back to 2007 when he was serving as the Chief Minister of Gujarat. Recognized as a pioneer in Indian politics for understanding the potential of social media in public communication, PM Modi's success in leveraging these platforms has been unprecedented.
This achievement not only solidifies PM Modi's position as a digital trailblazer but also underscores the evolving landscape of political communication. As the digital era continues to shape global interactions, the Prime Minister's milestone on YouTube serves as a testament to the transformative power of digital platforms in shaping public discourse and political narratives.